Its practical use for many business industries has accelerated withinhe last few years with estimates going as high as $19.1 billion worldwide. CEOs are starting to understand the value in the intelligence and how they can leverage it to their advantage. Publications, such as The Associated Press, are usinge technology to write more than 3,500 full writing earning reports each quarter for U.S. companies. But without its ability to have the human element of PR as we currently know it, there are other ways this tool can be used for agencies to take advantage of.

AI can quickly collect data, process, and make independent decisions based on algorithms and predictions with massive amounts of data that are either given or found online. This can open the opportunityr agencies to take advantage of its capabilities to navigate through data clutter and identify relevant statistics, find key funnel accelerators, show a return on influencer relations, and give granular reports on how tactics are performing.

The technology is still very new to the business and public majority alike and slowly being woven in to some aspects of the business sector. However, very new to the business and public majority alike and slowly being woven in to some aspects of the business sector appear, when more insight and developments appearthis will be the most talked about gizmo.